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Lead Generation Specialist (Linkedin)

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Lead Generation Specialist (Linkedin)

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Job Detail

  • Job ID 194640

Job Description

Overview

Placement Type:

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Temporary

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Salary (USD):

$ 45.00-50.00/hr DOE

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Start Date:

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02.19.2024

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Overview:
We are seeking a proactive and results-driven Lead Generation Specialist to assist with promoting an upcoming event targeting professionals in the banking industry. The ideal candidate will leverage LinkedIn and email outreach techniques to engage banking companies with 1000 employees or more or target appropriate audiences based on LinkedIn Business Descriptions. The primary goal is to generate interest and drive sign-ups for the event.

Responsibilities:

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  • Utilize LinkedIn and other relevant platforms to identify and connect with decision-makers and professionals within the banking sector.
  • Craft compelling outreach messages tailored to different segments of the target audience, emphasizing the value and benefits of attending the event.
  • Conduct research on potential leads, including reviewing LinkedIn Business Descriptions, to ensure accurate targeting and messaging.
  • Implement email marketing strategies to reach out to contacts within the existing database, encouraging them to register for the event.
  • Track and analyze the effectiveness of lead generation efforts, adjusting strategies as needed to optimize results.
  • Collaborate with the marketing team to develop engaging content, such as blog posts, articles, and social media posts, to support lead-generation efforts.
  • Provide regular updates on lead generation progress, including metrics such as conversion rates, open rates, and engagement levels.
  • Stay updated on industry trends and competitor activities to identify new opportunities for lead generation.

Qualifications:

  • Previous experience in lead generation on LinkedIn
  • Proficiency in using LinkedIn and other online platforms for lead generation purposes.
  • Strong written communication skills, with the ability to craft persuasive and engaging content.
  • Excellent research skills, with the ability to identify and target the appropriate audience segments.
  • Familiarity with email marketing tools and techniques, including segmentation and A/B testing.
  • Analytical mindset, with the ability to interpret data and metrics to optimize lead generation strategies.
  • Self-motivated and proactive approach to work, with the ability to prioritize tasks and meet deadlines.
  • Bachelor’s degree in marketing, business, or a related field preferred.

Additional Information:

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  • This is a temporary position for one month with flexible hours up to 20 hours a week.
  • The role will require remote work and flexible hours to accommodate different time zones and schedules.
Lead Generation Specialist (Linkedin)

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